About Us

RPCGROUP > Full Service Marketing Agency

Established in 1998,  RPCGROUP is an award-winning Ideas & Communications full service agency; that specializes in Organic Search Engine Optimization and implements results oriented Lead Generation Strategies for its clients in different vertical channels and ethnic markets.

MiCasita Media Group > Ethnic Communications

MiCasita Media Group is North America’s Premier Ethnic Online Marketing Firm. Our aggregator vertical portals below target different segments inside Spanish speaking Communities across Canada.

 ImageMiCasita.ca is Canada's first interactive English/Spanish SEO Real Estate Portal. Launched February 2005, miCasita.ca continues to assist Spanish speaking users with the purchase/selling of homes.
  
 ImageEsTuCarro.com is Canada’s first interactive English/Spanish SEO Auto Market Portal. Originally launched in April, 2006 –  has been welcomed by the press and the community as the premier Auto Market Portal assisting Spanish speaking users with the purchase/selling of cars.
  
 ImageTarifas.ca is Canada’s first interactive English/Spanish SEO Travel Fare Portal. Originally launched in May, 2006– tarifas.ca acts as an aggregator between buyers and sellers.
  
 ImageElDirectorio.ca was originally launched in February 2007 is Canada's first Hispanic search engine optimized professional directory.
  
 ImageHispanosEnCanada.ca is Canada’s first Hispanic Community Internet Portal. Originally launched February 2004,– hispanosencanada.ca was initially created for the Hispanos en Canada television show broadcasted on TLN.

 

 
 
Canadian Internet Reference Guide

Sources:  Please contact us here for our list of information sources.
Top search engine placement for any Internet company is essential!
•    17 million Canadians are connected to the Internet
•    72% of Canadian adults are online  
•    91% of Canadian Internet users say they go online to research product information
•    85% of all Internet traffic coming from Search Engines

Canadian Online Consumer Profile & Behaviour
•    Average age: 42.5 years
•    Average income: $71,600
•    Amount spent online in past 3 months: $405
•    91% of Canadians say they go online to get information about products to buy.

Growing Business Connection
•    According to Forrester Research, 90% of Canadian businesses in 2001 felt that the Internet was somewhat important to their company, even critical. For 2003, this number  hit 97%. 
•    According to Statistics Canada, 24% of small businesses have Web sites, 57% of medium-sized businesses have them, and 74% of large companies have a corporate Web site.

Canadian advertisers continue to take their advertising efforts online in ever-increasing numbers:
•    Canadian sales that were expected to be directly related to the merchant's web site in 2002: 20%. 
•    Fifty percent of Canadian Internet users have a TV and a computer in the same room, and 80% of these people often use both at the same time!